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Connecting with Young Engineers

Connecting with Young Engineers

Electronics companies need to learn how to connect with engineers under 35. Why? Young engineers do the bulk of the object-level work, designing boards, and sourcing parts. To find them, don’t look where the more senior members congregate. A generational divide...

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Get to Know the Lectrix System

Get to Know the Lectrix System

It is now possible to measure the ROI of your marketing spend; the Lectrix System pulls together an understanding of the unique ways in which the electronics industry works, with digital marketing tools and technologies to create a measurable marketing ROI for the electronics industry. Learn how the system works.

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